What is the Sports Chaser?
The SportsChaser is a daily e-newsletter (Mon-Fri) that provides you with a commentary on the sports you need to know to start your day. A colleague and I created this in an independent study at the Media and Journalism school under the guidance of Sports Marketing Professor John Sweeney.
The Current State of Sports and Women
Lipstick Meets Football
Our logo is trademarkable and uniquely original. The cranberry color of the font plays into our “cran to your vod” slogan and is intended to look like it was written with lipstick (did we mention this is a website for women?). We went through quite the creative process to come up with this one… Many scratch sheets with doodles were used before we found an idea that stuck. See more concept designs to the right.